Since 2017, we have broadened the scale of our collaboration with eBay by positioning ourselves in more of a marketing consulting role. In so doing, we’ve worked to demystify the brand amongst consumers—specifically with respect to two ways in which the brand was perceived in the Greater Toronto Area.

The agency can’t afford to miss a beat. Our greatest asset is that we are always ahead of the curve, ready to face challenges. And although we are not part of the actual team, we have to build a close relationship with the brand. It’s all about balance.

Proto.io is a web-based application for rapidly creating prototypes, no coding required.

A successful logo is often romanticized by consumers and corporations alike as a beautiful work of art (which it is) but it can also communicate a brand’s core values and usually has some hidden messaging behind it.